A quest begins with a private campaign brief
A useful quest starts with a defined objective, not a crowded task list. The brief records whom the project hopes to reach, which action matters, and what evidence will show that the action was completed. That gives every later decision a reference point.
Keep the first draft discreet. It should hold the objective, preferred platform, task ideas, participant instructions, reward terms and review owner. Internal assumptions can stay confidential while your team decides what participants should eventually see. We arrange one named point of contact, so questions and edits have a clear route rather than circulating across several inboxes.
A practical brief also states what should happen after participation: product learning, a community contribution, or another relevant next step. If the aim is broader than task completion, compare the campaign with community growth and engagement. For a managed arrangement covering campaign preparation and review, see quest campaigns.
Galxe and Zealy formats at a glance
Galxe and Zealy can each host a task-based campaign; the right fit follows your participant journey and review needs. Use this comparison to decide what to test before selecting a platform.
| Format | Best suited to | What we need from you |
|---|---|---|
| Galxe quest | A sequence of defined actions with clear participant instructions | Objective, task ideas, evidence criteria and reward terms |
| Zealy quest | A task list that your team can explain and review consistently | Audience context, task priorities, eligibility rules and a review owner |
These are planning distinctions, not a claim that one platform is universally preferable. Walk through each proposed campaign as a participant: note required account or wallet steps, where instructions appear, and how someone understands eligibility. Then check that your team can assess each completion using evidence available in the intended workflow.
Before the draft moves forward, confirm the platform can represent the actions you intend to request. Keep the same objective and task definitions during comparison; changing those details makes the choice less useful. A campaign planning overview can help align the work and its deliverables before platform setup.
What makes a quest worth completing?
A worthwhile quest gives each participant a clear reason to act and makes completion understandable to the project team. Write the desired action first, then explain it in direct language. Separate unrelated actions so a participant can tell what is required and a reviewer can identify what remains incomplete.
Arrange tasks in the order a person needs them. Provide context before a product action, and place account or wallet preparation ahead of tasks that rely on it. For an educational task, link to the relevant material and check understanding rather than asking only for a page visit. Keep the participant-facing promise within what the product actually offers.
For every task, settle four details before drafting final copy: the action, its intended value to the project, acceptable evidence, and who resolves unclear submissions. Ask someone outside the writing process to follow the journey. Their notes often reveal missing context, ambiguous wording or a step that assumes prior knowledge.
A composed task list is easier to maintain than an expansive one. Each additional instruction creates another point to test and explain. Keep the campaign tied to the project’s next meaningful action, and coordinate any separate creator activity through a KOL campaign plan so its message complements the quest.
The arrangement in four approvals
A clear sequence keeps the campaign legible to your team and its participants. The named contact coordinates the material, while you retain sign-off on the public-facing language and reward terms.
- Objective and audience. We record the intended participant, the useful action and the outcome the project wants to support. You confirm that the objective reflects the current campaign priority.
- Platform and task draft. We organize the task sequence, instructions and evidence criteria for the selected platform. You receive the draft before anything is published.
- Terms and participant test. We place eligibility, reward details and claim instructions beside the relevant tasks, then test the journey for unclear steps. Written approval covers the final copy and terms.
- Live review and closeout. The review owner tracks questions and submissions against the published criteria. At close, the report records reviewed completions, unresolved cases, decisions and follow-up actions.
Preparation includes time to gather assets, check links and settle the reward process. The live period should suit the effort participants need and the team’s capacity to review submissions. This measured sequence leaves room for your edits before publication, rather than treating approval as a formality.
A measured approach to participant integrity
Participant integrity rests on proportionate checks, clear eligibility and consistent decisions. Set the review standard before launch, then apply it to comparable submissions throughout the campaign. This gives your team a composed way to handle incomplete evidence or repeated entries without changing expectations midstream.
Use checks that fit the action. A public social task calls for different evidence from a product interaction or an on-chain action. If a submission needs closer attention, define what triggers that review and whether participants may clarify their evidence. Explain any identity or verification requirement before asking people to take part, and avoid requesting sensitive information without a clear purpose and suitable handling process.
Boundaries
Galxe and Zealy present campaign workflows, but the project cannot dictate who discovers a quest or settle every identity and eligibility question through the platform. Discovery, platform review decisions and the interpretation of disputed evidence remain outside the project’s control, so the arrangement promises agreed preparation, review and reporting—not a particular participant outcome.
Keep a record of final task copy, reward terms and material changes. It gives the review owner a stable reference when questions arise and helps the team explain decisions consistently.
After the campaign closes
A useful closeout report explains what was reviewed and what the team should do next. It separates the campaign objective, published tasks, evidence reviewed, unresolved cases, changes and follow-up actions. Where available, participant questions can also show which instructions need attention in a later campaign.
The report stays focused on decisions, not a headline entry count. We keep campaign details confidential until you approve what may be shared, and nothing leaves the desk without your sign-off. If the quest sits beside a broader launch plan, align its participant journey with the token launch marketing checklist before public materials are finalized.
A quiet next step is to settle the campaign objective and the action you want participants to take. Your named contact can then map that detail to a task draft, evidence standard and approval sequence. Campaign materials remain private while you consider the arrangement; when ready, share the single objective the quest should serve, and the named contact will outline the next review.
How it works
- Confirm the objectiveRecord the audience and the action the campaign should support. You approve the intended outcome before task copy is prepared.
- Compare the platformsWalk through the participant journey on Galxe and Zealy. Confirm the task and review flow suits the campaign.
- Set tasks and termsPrepare instructions, evidence criteria, eligibility and reward details together. The named contact shares the draft for your sign-off.
- Test and close outCheck links and instructions before publication, then document reviewed submissions, open questions and follow-up actions.
Frequently asked questions
What should I prepare before a Galxe or Zealy quest is drafted?
Prepare the campaign objective, intended audience, task ideas and proposed reward terms. Decide who will review unclear submissions and answer participant questions. The named contact can then organize these details into a draft, which you can approve before any public copy is published.
How can I compare Galxe and Zealy for my project?
Compare the participant steps, task formats and evidence your team expects to review. Walk through the proposed journey on each platform, including any account or wallet steps. A short comparison against the same task list makes the choice easier to explain and approve.
How should we review repeated or incomplete quest submissions?
Set review triggers and a consistent response before the campaign opens. For example, decide when repeated entries receive closer review and whether incomplete evidence can be clarified. Keep a record of decisions so the review owner applies the published eligibility terms consistently.
When should quest rewards and eligibility be disclosed?
Publish reward format, eligibility, distribution method and any claim instructions before participation begins. If rewards are limited or conditional, place those conditions beside the relevant task. The campaign draft should make clear who qualifies, how completion is reviewed and who answers questions.
How much time should we allow to prepare a quest campaign?
Allow for objective-setting, copy preparation, platform setup and a participant test before publication. The live period should reflect how long tasks take and the team’s review capacity. Leave time after participation closes to reconcile submissions with the published terms and prepare follow-up communication.
Can Galxe or Zealy guarantee who discovers or completes a quest?
No. A project can set task instructions, eligibility and its own review process, but it cannot control platform discovery or resolve every identity and disputed-evidence question. The named contact can help keep the agreed preparation and review work accountable, without promising a particular participant outcome.
Tell us about your project
Answer four quick questions and a manager will send you a plan, timing and a price range within the hour. Everything stays confidential.
Loading the form…